How it is used
When prescribed for eyelash growth, the solution is applied once nightly to the skin along the upper eyelid margin at the base of the eyelashes using a sterile applicator. It should not be applied to the lower eyelid.
ONLINE CONSULTATION • PROVIDER-LED • $30
Prescription Eyelash Growth Treatment Online
Meet with a healthcare provider from home for only $30 to discuss thinning or inadequate eyelashes and whether prescription bimatoprost may be appropriate. No insurance or membership is necessary.
Every telemedicine visit is $30
No insurance or membership necessary
Prescription when appropriate
Visit Type
Telehealth
Treatment
Personalized
SIMPLE SELF-PAY PRICING
Every Telemedicine Visit Is $30
No insurance or membership is necessary. The $30 fee covers your online consultation. Prescription medication, eye examinations, testing, in-person services, and other treatment costs are separate when applicable.
VISIT PRICE
$30 Online Consultation
Know the telemedicine visit price before you schedule.
ACCESS
No Insurance Necessary
Use straightforward self-pay pricing without filing an insurance claim.
PRESCRIPTION
Medication Is Separate
The pharmacy cost of prescribed bimatoprost is not included in the visit fee.
Convenient
Discuss treatment through a private video visit without traveling to an office.
Provider-Led
Your medical and eye history are reviewed before any prescription decision is made.
Clear Guidance
Learn how to apply treatment correctly and which changes should prompt medical attention.
About Treatment
What Is Prescription Bimatoprost?
Bimatoprost ophthalmic solution 0.03% is a prescription treatment for eyelash hypotrichosis, the medical term for inadequate or insufficient eyelashes. It is intended to increase eyelash growth, including length, thickness, and darkness.
What to expect
Changes develop gradually with consistent use. Applying more than the prescribed amount will not make eyelashes grow faster. If treatment is stopped, eyelashes are expected to gradually return toward their previous appearance.
Individual Evaluation
Is Eyelash Growth Treatment Right for You?
A telehealth consultation helps determine whether prescription treatment may be suitable or whether an eye examination or other evaluation should come first.
Your provider will review
- Your eyelash concerns and treatment goals
- Eye conditions, injuries, infections, or prior eye surgery
- Current eye drops and other medications
- Allergies and relevant medical history
- Pregnancy or breastfeeding when applicable
Additional evaluation may be needed if you have
- Active eye irritation, inflammation, infection, or unexplained symptoms
- A history of abnormal eye pressure or glaucoma treatment
- Recent eye trauma or surgery
- A sudden change in vision
- Possible medication-related or unexplained eyelash loss
How It Works
Three Steps to Personalized Care
Step 1
Book Online
Choose a convenient appointment time for a private telehealth consultation.
Step 2
Meet Your Provider
Discuss your goals, medical history, eye health, medications, and treatment questions.
Step 3
Receive Next Steps
If treatment is appropriate, your provider will explain the prescription, application, precautions, and follow-up plan.
A consultation does not guarantee a prescription. Your provider may recommend an eye examination or other care when needed.
Treatment Safety
Understand Possible Side Effects and Precautions
Prescription eyelash treatment is not appropriate for everyone. Your provider will review the potential benefits and risks with you before prescribing.
Possible effects include
- Eye itching, redness, irritation, or dryness
- Darkening of the eyelid skin
- Hair growth where the solution repeatedly touches nearby skin
- Differences between the eyes in eyelash growth or appearance
- Increased brown coloring of the iris, which is likely permanent
Contact a healthcare professional promptly for
- A new eye condition, injury, or infection
- A sudden decrease or change in vision
- Eye or eyelid reactions that concern you
- Planned or recent eye surgery
- Questions about using glaucoma or eye-pressure medication
Remove contact lenses before application. They may generally be reinserted 15 minutes afterward. Follow the directions provided with your prescription and do not share applicators.
Meet Your Provider
Thoughtful Care, Clear Expectations
Shannon Braslavsky, AGPNP-BC, brings more than 20 years of healthcare experience to each visit. She takes time to review your history, answer questions, and help you understand whether prescription eyelash treatment is appropriate for you.
20+ years of experience
Individual safety review
Multi-state telehealth
Location & Access
Online Consultations in Eligible States
$30 eyelash-growth consultations may be available to eligible patients in Arkansas, Colorado, Florida, Idaho, Iowa, Maine, Montana, New Mexico, North Dakota, Oregon, South Dakota, and Vermont. No insurance or membership is necessary.
Availability depends on your location, health history, eye health, and whether telehealth is clinically appropriate.
Frequently Asked Questions
Questions About Eyelash Growth Treatment
What is bimatoprost used for?
Bimatoprost ophthalmic solution 0.03% is a prescription treatment for inadequate eyelashes. It can increase eyelash growth, including length, thickness, and darkness.
How much is an eyelash growth consultation?
Every VitalUty telemedicine visit is $30. No insurance or membership is necessary. Prescription medication, eye examinations, testing, and in-person services are separate when applicable.
Is bimatoprost the generic form of Latisse?
Latisse is a brand name for bimatoprost ophthalmic solution 0.03% used for eyelash hypotrichosis. Generic prescription versions may also be available. Your provider and pharmacy can explain the option prescribed for you.
How quickly will my eyelashes change?
Eyelash changes occur gradually and individual results vary. Use the medication exactly as directed. Applying it more frequently will not produce faster growth.
What happens if I stop treatment?
If treatment is discontinued, eyelash growth is expected to gradually return toward its pre-treatment level.
Can I use it on my lower eyelashes?
No. Prescription bimatoprost for eyelash growth is applied only along the skin of the upper eyelid margin as directed. It should not be applied to the lower eyelid.
Can I get a prescription through telehealth?
A prescription may be provided if your provider determines that treatment is appropriate after reviewing your medical history, eye health, medications, and other relevant information. A prescription is not guaranteed.
Can bimatoprost change eye color?
Increased brown pigmentation of the iris has occurred with bimatoprost and is likely to be permanent. Your provider will discuss this and other potential effects before treatment.
Can I use contact lenses during treatment?
Contact lenses should be removed before application and may generally be reinserted 15 minutes afterward. Follow the specific instructions supplied with your prescription.
START WITH A CONVERSATION
Find Out Whether Prescription Eyelash Treatment Is Right for You
Schedule a private $30 telemedicine visit to discuss your goals, eye health, and treatment options. No insurance or membership is necessary. Prescription medication is separate.